Gerald and Helen Goode are a couple who constantly strives to be earth friendly in all aspects of their lives. Gerald works as a college administrator, while Helen is a community activist. They're both vegans, they drive a hybrid car, and they recycle as much as they possibly can.
However, despite their attempts at being "good", something always throws a wrench into their politically correct plans. Their rebelious children, and even their dog, often have a hard time understanding their lifestyle choices.