Advertisers have fled MTV's controversial new drama.
January 26, 2011
MTV's new drama Skins has generated its share of controversy since debuting earlier this month, and now reports are coming in that the show is already in danger of cancellation. The main reason for this is because advertisers have been fleeing the show due to its controversial subject matter.
Skins lost around half of its viewers on its second episode, and it probably won't take much more of a drop before the plug is pulled.
An MTV insider was quoted as saying, "Skins is definitely in danger of being canceled, if the ratings aren't great... MTV is not going to risk losing advertisers over one show."
(Source: NY Post)